AR Superpowers
An intuitive design framework for generating Augmented Reality ideas. One of the best ways to think about any new technology is to map out what it empowers users to do that they previously couldn’t. For example, with AR, we can now take almost any 3D product and see it positioned in reality. This is cool, but it’s also not enough. AR has a challenging road ahead of it, headsets are still too bulky, and the capabilities of mobile AR are still too limited. For AR to succeed, the ideas can’t just be good they need to be 10x better than the non-AR alternative. We can’t afford to just empower our users we need to super-empower them. This framework is my contribution to your idealization process. I introduce six categories that (I believe) all AR experiences can be mapped to. These categories can then be used as an aid when designing AR experiences. Holographic projection Holographic projection is the ability for the user to project an idea into reality as a hologram. The user can...